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6 Popular Instagram Trends for 2020

With billions of active users on Instagram, knowing Instagram inside out can change your entire business game! Even if you don’t run your personal business and just want to reach out to a larger audience, you must know the latest Instagram trends of 2020. Instagram has been revamping its application a lot now, and catching up with the latest trends is surely going to benefit you! Let’s skim through some of the most popular Instagram trends for the year 2020!  

  • Interactive Stories and Polls 

The best thing that Instagram recently brought us is the option of posting a poll and get the opinions of our revered audience. The feature is being used by different famous brands worldwide to compare their products and know more about their audience’s preferences. Not only is this feature valuable while asking the customers about the products they like, but to also know of their likes and dislikes.  

  • Making Long-lasting Story Highlights 

You don’t have to worry about your Instagram stories getting disappeared now. The ‘stories highlights’ section of Instagram profile makes it possible for you to save different stories for more than 24 hours. In this way, you can save your favorite memories on your Instagram profile, and not having to delete them at all. 

  • Attracting Audience using Location Tags

Well, are you worried about not appearing in people’s search feed through your hashtags? Now Instagram has brought the feature of location tags for you all, so that when the potential customers near you search for a service; you can appear right in front of them! Welcome to 2020. 

  • Following the Hashtags 

Hashtags surely help one with their search when they are looking forward to a specific product or service. However, the latest feature of Instagram allows you to follow a particular hashtag so that you can always stay updated about a piece of particular news without having to look for it. Interesting, isn’t it? 

  • Being Active on IGTV 

Instagram TV or IGTV is the talk of the town lately. But, why? Well, instead of having to rely on short Instagram stories, the IGTV feature of Instagram allows you to make longer videos and upload them for your audience to view. Bloggers on Instagram are making use of this feature to post makeup tutorials, product reviews, and much more! 

  • Instagram Stories Ads 

It’s okay if you don’t want to pay the sponsor charges to Instagram in order to put up an advertisement of your business. There is a new way to do it! All you have to do is reach out to the authentic Instagram community to post the link of your Instagram business page on their stories. In this way, many people will be able to reach out to your business or service page easily. That surely is a unique way of boosting the audience! 

Well, to conclude the whole discussion up, it’s important to look out of the box and get creative with the new features that Instagram has to offer to all of us.  Good luck with that!